A New Look at MarkeTrak 9 and 10 (0.1 AAA/Tier 1 CEUs)

A New Look at MarkeTrak 9 and 10: Reviewing Disparities in Hearing Health Care by Gender, Race and Income

Prerecorded presentation available to view on-demand on April 17, 2021

This on-demand program is offered for FREE to all AAA 2021 Virtual Conference registrants and AAA 2021 All-Inclusive Webinar Package subscribers.  Please allow one business day after registering for the AAA 2021 Virtual Conference to receive access to activate your registration.

Presenters:  Kate Carr and Thomas A Powers, PhD

Duration: 1 hour

CEUs: 0.1 AAA/Tier 1

Instructional Level: Intermediate

Program Focus: Knowledge

Learning Outcomes: Upon completion, each participant in the eAudiology Web Seminar will be able to:

  1. Explain the impact of race on reduced adoption rates for hearing health outcomes. 
  2. Discuss the possible reasons for differences in self-reporting of hearing loss by race and gender.
  3. Review the professional challenges related to inequality in delivery of hearing healthcare.

Description: The COVID-19 pandemic has focused attention on inequalities in healthcare.  A recent article by Reed et al demonstrated disparities by race and gender in hearing healthcare.   Survey results from over 3000 older adults in MarkeTrak IX and X datasets were examined related to self-reported hearing loss, hearing aid adoption and hearing aid ownership.  These results were compared by gender, race, and income level.  The presentation will provide insights into differences and possible strategies to improve delivery of products and services. 


Kate Carr, President-Hearing Industries Association

Financial and Non-Financial Disclosures: Salary, Hearing Industries Association


Thomas A Powers, Ph.D., Managing Member-Powers Consulting, Consultant to HIA

Financial and Non-Financial Disclosures: Consultant to HIA 


Recorded 03/10/2021
Recorded 03/10/2021
8 Questions
8 Questions Please complete the evaluation.
10 Questions  |  Unlimited attempts  |  8/10 points to pass
10 Questions  |  Unlimited attempts  |  8/10 points to pass
0.10 CEU/Tier 1 credits  |  Certificate available
0.10 CEU/Tier 1 credits  |  Certificate available CEU Certificate